Hubert Hopkins: Marine Marketing Expert
Hubert “Hube” Hopkins is the founder and president of WSI B2B Marketing, a leading digital marketing firm specializing in marine and manufacturing industries. With over two decades of leadership experience in the maritime sector, Hube has established himself as a marine marketing expert. His career began in the U.S. Navy, where he served as a Captain of a nuclear submarine and managed digital combat systems, solidifying his deep-rooted connection to the marine industry.
Career Highlights in Maritime
Hube’s extensive maritime experience includes his role as Vice President of Engineering at Sperry Marine, where he oversaw the development of advanced digital navigation systems for the U.S. Navy and commercial cruise industries. His work at Sperry provided valuable insights into the needs of maritime businesses and laid the foundation for his later endeavors in digital marketing.
In 2005, Hube launched WSI B2B Marketing, bringing his maritime expertise into the digital world. His mission has been clear: help marine businesses grow by leveraging the power of the internet. His focus on data-driven marketing strategies has propelled companies within the maritime sector to improve their online presence, generate qualified leads, and significantly boost revenue. Under his leadership, WSI has evolved into a trusted partner for businesses that require tailored digital marketing solutions, especially those navigating the complex sales cycles of marine services and products.
Specialization in Marine Marketing
What sets Hube apart as a marine marketing expert is his ability to combine his technical and engineering background with modern marketing techniques. His deep understanding of the marine industry allows him to craft effective strategies that address the unique challenges of maritime businesses, from boat maintenance services to marine product suppliers. Through a combination of SEO, paid advertising, and social media marketing, Hube has helped countless marine companies establish themselves as leaders in their markets.
Industry Recognition and Thought Leadership
Hube’s expertise is widely recognized within the industry. He regularly shares insights on how maritime businesses can use digital tools to stay competitive. His thought leadership and innovative marketing solutions have made him a sought-after figure in the marine sector, both for his technical knowledge and his marketing acumen.
As the leader of WSI B2B Marketing, Hube continues to drive results for his clients by focusing on measurable success, always aligning digital marketing strategies with the goals of the businesses he works with. His work spans across various marine-related services, including boat repair, marine equipment sales, and navigation technology.